Serena Hughes Designs, Sophisticated Comfort Womens Fashion, About SHS

Launched in San Francisco in early 2010, Serena Hughes Designs is setting an
example of fashion for both women and men with attention to detail, structure, design,
durability and versatility.

Serena believes she has captured the essence of modern apparel design.

Serena discovered her passion at a young age participating in local community 4-H clubs.
It was here she started to learn the craft of clothing construction and textiles.
She entered her projects in County Fairs, always walking away with the Blue Ribbon.

Along the way, Serena also participated in many local Fashion Shows at times,
modeling her designs herself.

Over time and throughout traditional job experiences, this passion for design never
waivered and in early 2010, she decided to "follow her bliss" and produce the
1st Serena Hughes Designs Line.
To date, several more Lines have followed all with highly positive response.

Serena Hughes Designs welcomes you, the keen fashion forward person, to follow
your own fashionable "bliss" and walk on the "runway of life".